Computer Support for Systematic Design Applied in a Cross-functional Commercial Concept Development Project

In this paper, an empirical study aiming at exploring the practical applicability of a computer support for systematic design methodology is presented. During a six-month project, a cross-functional product development team in the automotive industry was studied using an action-based research approach. The team applied a systematic design methodology and used a computer tool that provides support for systematic design. In this paper we set out our conclusions on the effects of the methodology and tool with regard to creativity, quality, time consumption, and the work process of the team. In addition, suggestions for future development of systematic design tools are listed. Finally, recommendations for the application of systematic design in industry are given.